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I Am Coach Ro

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Author & Speaker page

Author. Playwright. Speaker. Storyteller. Human Insight Observer.

Before the books, the stage, and the conversation, there is the observer—the woman who notices what others overlook and gives language to what people feel but can't always name... or say.


Across books, stage productions, television, reflective publications, podcasting, and transformative tools, Ro Hayes explores what exists beneath human behavior—the private stories, inherited perceptions, emotional patterns, and hidden truths that shape how we experience ourselves and one another.


Her work doesn't simply give audiences something to read or hear. It gives them somewhere deeper to look.

About the Author

Full Author and Speaker Introduction

Ro Hayes—publicly known as Coach Ro—is a published author, playwright, podcast host, entrepreneur, creative producer, transformation coach, and the Founder and Systems Architect of SéRah, SéRah Consulting LLC. She is the creator of Human Unmasked™ and the Systems Architect of the Human Insight System™—an original, multidisciplinary body of work devoted to understanding the relationship between perception, emotion, and human response.


Writing has never been one lane for Coach Ro. It has been the road beneath every road.


Writing under several pseudonyms, she has developed a diverse literary body of work spanning fiction, human development, personal reflection, theatrical storytelling, spoken expression, and behavioral observation. Her first published novel, Treacherous… everyone is at heart, introduced readers to her instinct for uncovering what people conceal beneath loyalty, love, identity, and survival. A long-awaited sequel is forthcoming.


Her nonfiction work, Beyond the Flesh: Unlocking Your Infinite Power, moves beyond outward identity to examine consciousness, conditioning, self-perception, emotional freedom, and the unseen forces influencing the human experience. The book serves as a foundational literary work within her broader Human Insight practice.


Her creative credits extend beyond the page. Ro Hayes is listed on IMDb for co-writing and editing a television series aired on Cox 11. She has written several plays, including HE and Me and Black Skin, and directed and produced Elements of Art, presented at Norfolk’s Ted Constant Convocation Center.


She is also the creator of Shadow Decks—reflective tools designed to support healing, self-examination, and personal transformation. Her shorter literary works include the SeYah Gazette, RoMarks, and an evolving collection of compact reflective readings created for people who need truth in forms they can return to, carry with them, and absorb over time.

 

Now entering her third season of podcasting, Coach Ro continues her work as the voice behind TheRAPy Sessions with Coach Ro and as co-host of the new podcast I’m Thinking…™. This season, she will be joined by two compelling minds for conversations that move beyond polished answers and into the lived complexity of being human.


Her newest creative property, SéRah Says™, expands that world through writers, poets, songwriters, storytellers, and multidisciplinary artists whose words deserve to be heard, felt, and remembered.


Whether she is writing a book, developing a theatrical work, leading a conversation, or interpreting human behavior, Coach Ro’s purpose remains consistent:

To move beyond what is presented, observe what is operating underneath, and create language for the truths people have felt—but could not always name.





Speaker Introduction

When Coach Ro Speaks, the Audience Becomes Part of the Conversation

Coach Ro doesn't approach the stage to deliver rehearsed inspiration. She enters the room to reveal what is already present.


Drawing from literature, sociology, behavioral observation, lived experience, and the Human Insight System™, she guides audiences beneath surface-level explanations and into the deeper relationship between perception, identity, emotion, conditioning, and choice.


Her conversations are intellectually engaging, emotionally honest, and deliberately human. Rather than telling people what to think, she creates the conditions for them to recognize how they think—and how that internal lens influences what they believe, what they feel, and how they respond.


Coach Ro speaks with colleges and universities, book clubs, libraries, reentry organizations, community institutions, leadership groups, and audiences prepared for more than a motivational moment. Her work is designed to continue moving through the room long after the conversation ends.



Signature Conversations


Beyond the Flesh
A conversation about identity, consciousness, conditioning, and the person who exists beneath the roles required for survival.


We Learn to Perform Before We Learn to Understand Ourselves
An examination of the identities people construct to gain acceptance, protection, belonging, and control.


The Lens Before the Reaction
An exploration of how perception creates meaning, meaning activates emotion, and emotion influences human response.


Human Unmasked™

Human Unmasked™ is a live theatrical psychological experience—intentionally curated for the people invited into the room.


It's not a lecture. It isn't a workshop, and it's not a traditional performance. Each experience is shaped by the perceptions, emotional undercurrents, and human dynamics present within its particular audience. Because no two rooms hold the same people, no two experiences can ever be repeated.


The boundary between observing and experiencing is deliberately fluid. What unfolds is known only to those invited to enter it.


Attendance is by invitation only. Dates, locations, and access details remain private and are disclosed exclusively to selected guests.


Join the private rolodex for consideration for a future Human Unmasked™ Experience.


Fear or Courage
A deeply human examination of the choices that keep people protected, restricted, or moving toward transformation.


Seen or Unseen?
An interactive Human Insight conversation demonstrating how the same image, event, or behavior can produce entirely different realities.

Bulk Orders and Review Copies

Bring the Book Into the Room

Some books are purchased for individual reading. Others are chosen because an entire room needs the conversation.


Beyond the Flesh: Unlocking Your Infinite Power is available for book clubs, colleges and universities, libraries, bookstores, reentry programs, community organizations, employee-development initiatives, leadership groups, and institutions seeking meaningful material centered on consciousness, identity, perception, and human transformation.



Bulk and Institutional Orders


Reduced pricing may be available for qualifying multi-copy purchases.


Orders can be structured for:


  • Campus and community reading initiatives
  • Book clubs and facilitated reading groups
  • Course or departmental use
  • Leadership and employee-development programs
  • Reentry and personal-development programs
  • Conferences, retreats, and special gatherings
  • Bookstore and library events
  • Sponsored community distribution


Institutional orders may also be paired with an author conversation, moderated discussion, guided Human Insight experience, or customized engagement.


Request a Bulk-Order Quote

Tell us about your organization, anticipated quantity, intended use, desired date, and whether you would like to include an appearance or facilitated conversation.



Review-Copy Requests


A limited number of review copies are reserved for individuals and organizations actively considering the book for institutional adoption, media coverage, educational programming, literary review, event placement, or significant bulk purchase.


Review copies may be requested by:


  • Faculty members and department representatives
  • Librarians and bookstore buyers
  • Journalists, editors, and media producers
  • Literary reviewers and aligned podcast hosts
  • Book-club coordinators
  • Program directors and institutional decision-makers
  • Conference and event curators


Because each request is reviewed individually, submission does not guarantee approval.


Priority is given to requests that clearly identify the organization, intended use, potential audience, and anticipated opportunity.


Request a Review Copy

Please include your name, professional role, organization or platform, reason for requesting the book, and the opportunity under consideration.

Begin a Bulk or Institutional Conversation

Every organization brings a different audience, purpose, and vision to the book.


Use this form to request information about multi-copy purchases, institutional adoption, campus or community reading initiatives, and engagements centered on Beyond the Flesh: Unlocking Your Infinite Power.


Submitting this form does not place an order or create a financial commitment. It allows our team to understand your needs and prepare the appropriate pricing, availability, and engagement options for your organization.

Request a Tailored Quote

Book Club and Campus Appearances

The Book Leaves the Page

Reading begins privately. Understanding deepens when people gather.


Coach Ro offers a curated selection of literary and Human Insight engagements for book clubs, campuses, libraries, bookstores, student organizations, faculty groups, and community institutions. Each appearance is shaped around the audience, the setting, and the depth of conversation the organization is prepared to enter.



The Author’s Table


An intimate author conversation exploring the creation of Beyond the Flesh, the experiences and observations behind the work, and the questions that continued speaking long after the manuscript was complete.


The experience may include selected readings, moderated conversation, audience questions, and book signing.


Ideal for: Bookstores, libraries, literary organizations, private book clubs, and community gatherings.



Beyond the Page


A guided book-club conversation that moves from reading into recognition.


Rather than offering a standard chapter recap, Coach Ro helps readers examine the passages that challenged them, reflected them, unsettled them, or gave language to something they had already felt. The conversation invites each reader to consider not only what the book means, but what the book revealed.


Ideal for: Book clubs, reading circles, women’s groups, community organizations, and private gatherings.



The Human Insight Campus Conversation


A campus-centered engagement connecting themes from Beyond the Flesh to identity, perception, emotional awareness, social conditioning, communication, and the lived realities of students.


The experience can be designed for the wider campus community or curated for a particular department, student organization, leadership program, wellness initiative, or academic discipline.


Ideal for: Colleges, universities, HBCUs, student-affairs divisions, sociology and psychology departments, leadership programs, alumni associations, and campus wellness initiatives.



From Page to Perception


An interactive literary experience combining selected readings with guided Human Insight observation.


Participants explore how personal history, social conditioning, emotional memory, and individual perception influence the meaning they assign to the same words, images, and human situations. The text becomes more than the subject of discussion—it becomes a lens through which the audience observes itself.


Ideal for: Campuses, professional groups, faculty gatherings, leadership teams, and organizations seeking a deeper participatory experience.



The Institutional Reading Experience


A customized engagement built around an organization-wide or community-wide reading of Beyond the Flesh.


Depending on the institution’s goals, the experience may include advance books, an opening author conversation, guided discussion materials, a live or virtual appearance, a facilitated Human Insight session, and a concluding reflection.


Ideal for: Campus reads, reentry organizations, nonprofits, employee-development initiatives, leadership programs, and sponsored community reading campaigns.

Include an Author Experience

Every request is considered according to alignment, scheduling, audience readiness, and the intended purpose of the gathering.

Invite Coach Ro
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